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Opening up opportunities with HOW MIGHT WE!

Fail Faster

Episode 385


23 minutes

Kerin Smollen, Corporate Vice President of Design Thinking and Strategy at New York Life Ventures shares her journey of over 22 years in design thinking and how it has shaped her career.

Kérin leads with an open mindset of approaching a problem space with one question: How Might We? This brings the user perspective into the design process. Kérin leads with this user perspective as a driving force as she transformed the design culture at ESPN, orchestrated the World Cup experience, and is now leading cultural change and collaboration at New York Life. Learn about the importance of empathy, celebrating learning, and breaking down silos in building innovative and user-centric solutions. This episode is a must-listen for anyone interested in driving design thinking as a culture within organizations.

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