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The Human side of Innovation, the power of people in love with people

Fail Faster

Episode 296


40 minutes

Mauro Porcini is PepsiCo’s first-ever Chief Design Officer.

Podcast Description Mauro Porcini is PepsiCo’s first-ever Chief Design Officer. He joined the food & beverage corporation in 2012 and in said role he is infusing design thinking into PepsiCo’s culture and is leading a new approach to innovation by design that impacts the company’s product platforms and brands, which include Pepsi, Lay’s, Mountain Dew, Gatorade, Sodastream, Doritos, Lifewtr, bubly, Aquafina, Cheetos, Quaker, 7Up, Mirinda, amongst many others. Before joining PepsiCo, Mauro served as the first-ever Chief Design Officer at 3M. His mission was to build and nurture a design-sensitive culture in a technology-driven global corporation. His teams, based in the U.S, Italy, China and Japan, won many of the world’s most prestigious design and innovation awards.

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